inside global’s lead generation approach in Europe
For many US companies, the next step in global expansion is to move into EMEA, often Europe alone.
When we work with US B2B tech companies to help with their European expansion plans, our first step is to understand their business. There may be certain countries or markets that offer better opportunities than others.
Once we’ve identified markets of interest, we’ll start to strategize our approach, using native language speakers for every country to contact target leads.
As a company with UK and European offices, we have US, UK, and EU data centers, so all data is stored in a fully compliant manner.
Then, once we’ve begun to reach out to prospects, we’ll work to nurture their journey through the sales funnel, and can even close them for you!